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Episode 79: Promises Breed Skepticism

If you have ever made a promise to a prospect that you can add value or guaranteed that what you do will help them, listen in! Making promises based on assumptions will create skepticism on the receiving end. This is rooted in attachment to scarcity, damaging trust before you even get to a conversation. This 180 Conversation reminds us why it’s so important to approach prospects with neutrality.

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After You Listen:

DAN LAPPIN

dan lappin

Dan Lappin is a renowned sales disruptor with a simple message – stop selling.  As president and founder of Lappin180, his mission is to challenge status quo sales tactics and revolutionize the sales process entirely.  Dan is a prominent voice advocating for a consultative approach to sales, where pushing, persuading and promising are past tense.  A prolific writer, speaker, and host of the popular Breaking Sales podcast, Dan’s change message resonates with thousands from Prague to Los Angeles.

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