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Outreach Gimmicks Turn Away the Prospects You Want (2 min)

When it comes to outreach, every interaction matters. Building trust is essential if you want an invitation for a conversation. The second your outreach feels gimmicky, a high-quality prospect is out. Listen to this 180 Conversation as Dan and Pam share their reactions to a common outreach tactic – a dead giveaway for a low-intent offering.

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After You Listen:


dan lappin

Dan Lappin is a renowned sales disruptor with a simple message – stop selling.  As president and founder of Lappin180, his mission is to challenge status quo sales tactics and revolutionize the sales process entirely.  Dan is a prominent voice advocating for a consultative approach to sales, where pushing, persuading and promising are past tense.  A prolific writer, speaker, and host of the popular Breaking Sales podcast, Dan’s change message resonates with thousands from Prague to Los Angeles.

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