You work hard with the skills and tools you have to schedule new prospect conversations – but your results are average at best. Your drive for success compels you to seek out and talk to more successful peers. You read books, listen to podcasts, and sign up for a free online prospecting workshop that assures better outcomes. In this episode, Dan and Kiley break down another well-intended effort that, unfortunately, misuses automation, makes annoying uninformed assumptions and empty promises that generate skepticism. Instead of engaging and drawing a prospect in – the cynicism you create pushes them away. Unfortunately, it’s a very common approach.